Jeffrey Abramson

Chief Program Officer at Bridge Entertainment Labs, Strategy & Marketing at GATHR, Chief Navigator at Uncharted Territory (A Consultancy)

As a creative business leader, Jeffrey has more than 20 years of experience working at the intersection of storytelling, culture, technology, and brand marketing. He's passionate about empowering Innovators, Creators and Experience Makers to drive impact. He specializes in inventive creative strategies, program development and leading special operations teams through uncharted execution.

He currently unites Americans as Chief Program Officer at Bridge Entertainment Labs, enables Direct to Audience film distribution and marketing at GATHR and advises Chloé Zhao's Book of Shadows on special projects.

Previously, Jeffrey led Partner Marketing strategies for virtual events and audio products at Meta and served as Head of Immersive Content at Discovery Inc. Before that, he was SVP of Brand Strategy and Innovations for Broad Green Pictures. He has also worked with dozens of the most popular and pioneering Fortune 500 companies on innovative products and campaigns including Acura, American Express, Canon, Delta Air Lines, Google and Starbucks as a consultant to brands and agencies.

He rose to become Co-President of member-supported arts org turned experiential marketing firm Gen Art, elevating rising talent in film, fashion, art and music, pioneering some of the very first branded content and experiential activations, and cultivating an influential cohort of cultural tastemakers. He also served as the Executive Director (and lead programmer) of the annual Gen Art Film Festival for over a decade.

Jeffrey began his career in audience research for Miramax Films and trend research for the L Report and The Intelligence Group (a subsidiary of CAA).